area will be in charge of managing the brand's online store and everything that it implies. Therefore, you must have metrics-oriented professionals with an analytical vision and who thoroughly understand the product and its demand patterns. Website clipping path service provider analytics . You must be able to work with the data generated by the activity of web users and understand consumers from a numerical view. User experience . Usability is one of the most important factors of a website, so this area must have practical knowledge of UX. 3) Contents This area of digital marketing is aimed at creating brand-specific content
that helps attract potential customers. His skills include the following: Journalism and Writing . The members of this team will be in charge of writing the contents of the website or blog and the audiovisual scripts, so it is essential that they know how to write with ease. Audiovisual creation . They must be able to produce and edit video and audio content in a variety of formats, from podcasts to short videos and live broadcasts. SEO . To make it easier for potential audiences to find brand content, it needs to be optimized for SEO. Social networks . To spread the content created by
the brand and communicate with the user community. 4) CRM This team will be responsible for the management, maintenance and good health of the database , a fundamental asset for any brand. Within this section we find several different areas of expertise: CRM Manager : provides a digital and omnichannel vision and is focused on retaining database users. CRM Specialist - focused on the implementation of processes and workflows within the CRM. Email marketing : specialized in the digital strategy of emails, through which we will communicate with the database. Copy : the expert in writing who is